adform.com

Details for ad system adform.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:06:49+00:00
Last Fetch2025-02-16T08:04:46+00:00
Fetch StatusOk

Fetch Requests (1)

URL https://adform.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2025-02-16T08:04:46+00:00
URL https://adform.com/sellers.json
Content Type application/json
Hash c9c20de75ba4d434dbf94188ec1a57455fe0cc017d77560b846bd8a1a15727d4
SimHash f81c9c6dadec

Sellers.json Details

Version1.0
Contact Emailpublishers@adform.com
Contact AddressAdform A/S, Wildersgade 10B, 1, 1408 Copenhagen, Denmark
TAG-ID9f5210a2f0999e32

Current Sellers

Breakdown of the ad seller records from adform.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 259 213 78 550
Confidential 0 14 0 14
Total 259 227 78 564

Missing Sellers

Sellers that were present in previously fetched versions of adform.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 9 11 0 20
Confidential 0 0 0 0
Total 9 11 0 20

Warnings

Code Description Count
sellers_invalid_domains Invalid sellers[].domain field. 2
sellers_missing_domains Missing sellers[].domain field. 133
sellers_subdomain_domains Subdomain sellers[].domain field. 6

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current adform.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 369 290 491
app-ads.txt 194 229 316

Expected Types

Comparison between the declared types of current adform.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 161 27 13
Intermediary 15 88 10
Both 27 98 53

Profile Warnings

Description Count
Authorized direct by multiple owners. 306
Type doesn't match expected type. 190
Not authorized by any known site/app. 72
Domain doesn't match expected domain. 27

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from adform.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 88,558 174,485 180,574
app-ads.txt 20,260 71,980 74,570

Owned Sellers

Sellers from other ad systems that list adform.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 2 17 2 21
Missing 1 4 2 7
Total 3 21 4 28