triplelift.com

Fetch Details

First Fetch	2021-06-10T11:04:04+00:00
Last Fetch	2026-02-07T12:31:39+00:00
Fetch Status	Ok

Fetch Requests (1)

Last Fetch

Fetched	2026-02-07T12:31:39+00:00
URL	https://triplelift.com/sellers.json
Redirect	https://cdn.3lift.com/sellers.json
Content Type	application/json
Hash	c6709963a02c84564c854020dcce59cb8da787626e57de75af3ff74e5a92dd1b
SimHash	7c08db36dfa2

Sellers.json Details

Version	1.0
Contact Email	product@triplelift.com
Contact Address	TripleLift Inc., 53 W 23rd Street, 12th floor, New York, NY 10010
TAG-ID	6c33edb13117fd86
DUNS	063519038

Current Sellers

Breakdown of the ad seller records from triplelift.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	3,753	4,010	59	7,822
Confidential	0	0	0	0
Total	3,753	4,010	59	7,822

Missing Sellers

Sellers that were present in previously fetched versions of triplelift.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	239	1,292	3	1,534
Confidential	0	0	0	0
Total	239	1,292	3	1,534

Warnings

Code	Description	Count
sellers_url_domains	Url sellers[].domain field.	3
sellers_subdomain_domains	Subdomain sellers[].domain field.	32

Errors

Code	Description	Count
sellers_duplicate_ids	Duplicate sellers[].seller_id field.	6

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current triplelift.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	4,288	936	4,699
app-ads.txt	2,279	532	2,518

Expected Types

Comparison between the declared types of current triplelift.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	2,359	1,689	31
Intermediary	29	371	1
Both	176	371	18

Profile Warnings

Description	Count
Not authorized by any known site/app.	2,777
Authorized direct by multiple owners.	2,437
Type doesn't match expected type.	2,297
Domain doesn't match expected domain.	1,364

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from triplelift.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	207,109	181,080	267,223
app-ads.txt	40,968	96,280	102,502

Owned Sellers

Sellers from other ad systems that list triplelift.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	4	25	1	30
Missing	1	96	2	99
Total	5	121	3	129