yahoo.com

Fetch Details

Alternate Domains	aol.com yaoo.com aol.de aol.co.uk
First Fetch	2021-06-10T11:07:08+00:00
Last Fetch	2024-04-24T12:22:58+00:00
Fetch Status	Ok

Fetch Requests (1)

Last Fetch

Fetched	2024-04-24T12:22:58+00:00
URL	https://yahoo.com/sellers.json
Redirect	https://www.yahoo.com/sellers.json
Content Type	application/json
Hash	0bc3144ea4c2068c48caf44fc390ca61fe4d968e73d9c873a683a004f19033df
SimHash	25a19490b509

Sellers.json Details

Version	1
Contact Email	sellersjson@yahooinc.com
TAG-ID	e1a5b5b6e3255540

Current Sellers

Breakdown of the ad seller records from yahoo.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	302	16	7	325
Confidential	0	0	0	0
Total	302	16	7	325

Missing Sellers

Sellers that were present in previously fetched versions of yahoo.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	1,615	852	122	2,589
Confidential	1	0	0	1
Total	1,616	852	122	2,590

Warnings

Code	Description	Count
numeric_version	Numeric version field.	-
sellers_url_domains	Url sellers[].domain field.	2
sellers_subdomain_domains	Subdomain sellers[].domain field.	6

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current yahoo.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	286	34	290
app-ads.txt	203	18	207

Expected Types

Comparison between the declared types of current yahoo.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	262	3	3
Intermediary	3	1	0
Both	18	10	2

Profile Warnings

Description	Count
Authorized direct by multiple owners.	211
Type doesn't match expected type.	37
Domain doesn't match expected domain.	32
Not authorized by any known site/app.	23

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from yahoo.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	183,532	260,069	279,345
app-ads.txt	20,386	77,238	78,674

Owned Sellers

Sellers from other ad systems that list yahoo.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	59	28	10	97
Missing	97	6	0	103
Total	156	34	10	200