Details for ad system


Fetch Details

Alternate Domains
First Fetch2021-07-25T00:21:18+00:00
Last Fetch2024-04-21T08:40:38+00:00
Fetch StatusOk

Fetch Requests (1)

ResultSellers.json Found.

Last Fetch

Content Type text/plain; charset=utf-8
Hash cb305b00d10ae46a94f5c1a1f9b609c9a6dc2a44505f13c6926669f12ab4e38d
SimHash fa118365ade8

Sellers.json Details

Contact Address32 rue Blanche, 75009 Paris, France

Current Sellers

Breakdown of the ad seller records from's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 759 317 107 1,183
Confidential 8 1 0 9
Total 767 318 107 1,192


Code Description Count
unexpected_media_type Unexpected media type in Content-Type header. -
sellers_subdomain_domains Subdomain sellers[].domain field. 67

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 853 191 878
app-ads.txt 441 139 477

Expected Types

Comparison between the declared types of current sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 540 125 55
Intermediary 1 15 6
Both 31 108 34

Profile Warnings

Description Count
Authorized direct by multiple owners. 618
Type doesn't match expected type. 326
Not authorized by any known site/app. 277
Domain doesn't match expected domain. 90

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 226,347 179,554 265,491
app-ads.txt 28,240 62,467 72,083

Owned Sellers

Sellers from other ad systems that list as the owner domain.

Status Publisher Intermediary Both Total
Ok 35 58 0 93
Missing 2 458 0 460
Total 37 516 0 553