google.com

Details for ad system google.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:46:25+00:00
Last Fetch2025-02-10T09:40:33+00:00
Fetch StatusOk

Fetch Requests (5)

URL https://google.com/sellers.json
ResultFailed - File doesn't exist (404).
URL http://google.com/sellers.json
ResultFailed - File doesn't exist (404).
URL https://www.google.com/sellers.json
ResultFailed - File doesn't exist (404).
URL http://www.google.com/sellers.json
ResultFailed - File doesn't exist (404).
URL https://realtimebidding.google.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2025-02-10T09:40:33+00:00
URL https://realtimebidding.google.com/sellers.json
Redirect https://storage.googleapis.com/adx-rtb-dictionaries/sellers.json
Content Type application/json
Hash 0ca836056a59c60b644eee6d9f8a1fa42329dcb3bf4984b2fe4e8732e0c3fdd9
SimHash 4550801ded56

Sellers.json Details

Version1.0
Contact Emailsellers_json@google.com
Contact Address1600 Amphitheatre Parkway Mountain View, CA 94043
TAG-IDf08c47fec0942fa0

Current Sellers

Breakdown of the ad seller records from google.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 291,835 0 591 292,426
Confidential 743,376 0 2 743,378
Total 1,035,211 0 593 1,035,804

Missing Sellers

Sellers that were present in previously fetched versions of google.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 318,358 10 54 318,422
Confidential 1,388,936 0 0 1,388,936
Total 1,707,294 10 54 1,707,358

Warnings

Code Description Count
alt_location Not available at expected location. -
sellers_url_domains Url sellers[].domain field. 7
sellers_missing_domains Missing sellers[].domain field. 139,828
sellers_subdomain_domains Subdomain sellers[].domain field. 241

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current google.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 441,680 3,306 442,293
app-ads.txt 59,365 1,259 59,694

Expected Types

Comparison between the declared types of current google.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 468,813 0 19
Intermediary 571 0 51
Both 2,330 0 520

Profile Warnings

Description Count
Not authorized by any known site/app. 563,500
Authorized direct by multiple owners. 132,839
Domain doesn't match expected domain. 4,742
Type doesn't match expected type. 2,971

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from google.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 1,363,398 339,127 1,398,952
app-ads.txt 230,009 89,016 236,967

Owned Sellers

Sellers from other ad systems that list google.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 917 33,714 62 34,693
Missing 408 12,697 45 13,150
Total 1,325 46,411 107 47,843