improvedigital.com

Fetch Details

First Fetch	2021-06-10T10:47:15+00:00
Last Fetch	2026-03-10T10:13:39+00:00
Fetch Status	Ok

Fetch Requests (1)

Last Fetch

Fetched	2026-03-10T10:13:39+00:00
URL	https://improvedigital.com/sellers.json
Redirect	https://sellers.improvedigital.com:443/sellers.json
Content Type	application/json
Hash	65780ed2a71c836d47bd40829eb093b022869412a845086f2bac93b3fb7b85c1
SimHash	ed1b8c67fdf8

Sellers.json Details

Version	1.0
Contact Email	support@improvedigital.com
Contact Address	Improve Digital B.V., Beechavenue 182, 1119 PX Schiphol-Rijk, The Netherlands

Current Sellers

Breakdown of the ad seller records from improvedigital.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	16,582	502	249	17,333
Confidential	10	0	1	11
Total	16,592	502	250	17,344

Missing Sellers

Sellers that were present in previously fetched versions of improvedigital.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	16,481	615	117	17,213
Confidential	0	0	0	0
Total	16,481	615	117	17,213

Warnings

Code	Description	Count
sellers_missing_names	Missing sellers[].name field.	2
sellers_url_domains	Url sellers[].domain field.	23
sellers_invalid_domains	Invalid sellers[].domain field.	29
sellers_missing_domains	Missing sellers[].domain field.	5,102
sellers_subdomain_domains	Subdomain sellers[].domain field.	122

Errors

Code	Description	Count
sellers_duplicate_ids	Duplicate sellers[].seller_id field.	2,007

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current improvedigital.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	2,811	511	3,093
app-ads.txt	414	445	707

Expected Types

Comparison between the declared types of current improvedigital.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	2,555	44	37
Intermediary	18	210	52
Both	36	119	83

Profile Warnings

Description	Count
Not authorized by any known site/app.	14,190
Authorized direct by multiple owners.	763
Type doesn't match expected type.	306
Domain doesn't match expected domain.	265

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from improvedigital.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	114,636	242,734	257,167
app-ads.txt	32,405	110,106	111,527

Owned Sellers

Sellers from other ad systems that list improvedigital.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	20	49	7	76
Missing	3	86	5	94
Total	23	135	12	170