indexexchange.com

Details for ad system indexexchange.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:47:26+00:00
Last Fetch2024-04-16T09:58:07+00:00
Fetch StatusOk

Fetch Requests (1)

URL https://indexexchange.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2024-04-16T09:58:07+00:00
URL https://indexexchange.com/sellers.json
Redirect https://cdn.indexexchange.com/sellers.json
Content Type application/json
Hash bf9ad16a97cd670873a1af83230716b85839b887d2af292951c242a2108fab75
SimHash dbdbdb255de6

Sellers.json Details

Version1.0
Contact Emailsellers.json@indexexchange.com
Contact Address8 Spadina Avenue, Suite 2900, Toronto, ON, M5V 0S8

Current Sellers

Breakdown of the ad seller records from indexexchange.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 1,626 2,559 172 4,357
Confidential 0 0 0 0
Total 1,626 2,559 172 4,357

Missing Sellers

Sellers that were present in previously fetched versions of indexexchange.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 509 675 68 1,252
Confidential 0 0 0 0
Total 509 675 68 1,252

Warnings

Code Description Count
sellers_url_domains Url sellers[].domain field. 15
sellers_invalid_domains Invalid sellers[].domain field. 1
sellers_subdomain_domains Subdomain sellers[].domain field. 51

Errors

Code Description Count
identifiers_missing_names Missing identifiers[].name field. 3

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current indexexchange.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 3,123 549 3,236
app-ads.txt 2,001 414 2,137

Expected Types

Comparison between the declared types of current indexexchange.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 1,364 1,747 33
Intermediary 9 94 6
Both 61 288 113

Profile Warnings

Description Count
Authorized direct by multiple owners. 2,194
Type doesn't match expected type. 2,144
Domain doesn't match expected domain. 966
Not authorized by any known site/app. 642

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from indexexchange.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 225,295 316,489 321,522
app-ads.txt 34,405 92,422 94,661

Owned Sellers

Sellers from other ad systems that list indexexchange.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 4 35 0 39
Missing 1 10 0 11
Total 5 45 0 50