indexexchange.com

Details for ad system indexexchange.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:47:26+00:00
Last Fetch2024-07-26T10:09:56+00:00
Fetch StatusOk

Fetch Requests (1)

URL https://indexexchange.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2024-07-26T10:09:56+00:00
URL https://indexexchange.com/sellers.json
Redirect https://cdn.indexexchange.com/sellers.json
Content Type application/json
Hash ca25f551617e0081b79f2f72cedb757e1254dc180df8ec255d572b304c5c2cc2
SimHash dbdadb255de6

Sellers.json Details

Version1.0
Contact Emailsellers.json@indexexchange.com
Contact Address8 Spadina Avenue, Suite 2900, Toronto, ON, M5V 0S8

Current Sellers

Breakdown of the ad seller records from indexexchange.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 1,631 2,578 175 4,384
Confidential 0 0 0 0
Total 1,631 2,578 175 4,384

Missing Sellers

Sellers that were present in previously fetched versions of indexexchange.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 548 719 71 1,338
Confidential 0 0 0 0
Total 548 719 71 1,338

Warnings

Code Description Count
sellers_url_domains Url sellers[].domain field. 15
sellers_invalid_domains Invalid sellers[].domain field. 1
sellers_subdomain_domains Subdomain sellers[].domain field. 51

Errors

Code Description Count
identifiers_missing_names Missing identifiers[].name field. 3

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current indexexchange.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 3,156 551 3,263
app-ads.txt 2,047 425 2,188

Expected Types

Comparison between the declared types of current indexexchange.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 1,385 1,747 33
Intermediary 7 92 6
Both 62 292 117

Profile Warnings

Description Count
Authorized direct by multiple owners. 2,177
Type doesn't match expected type. 2,147
Domain doesn't match expected domain. 979
Not authorized by any known site/app. 643

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from indexexchange.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 220,775 314,718 319,624
app-ads.txt 34,770 93,626 95,904

Owned Sellers

Sellers from other ad systems that list indexexchange.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 4 35 0 39
Missing 1 12 0 13
Total 5 47 0 52