loopme.com

Fetch Details

First Fetch	2021-06-10T10:49:50+00:00
Last Fetch	2025-04-29T10:05:49+00:00
Fetch Status	Ok

Fetch Requests (1)

Last Fetch

Fetched	2025-04-29T10:05:49+00:00
URL	https://loopme.com/sellers.json
Content Type	text/html; charset=utf-8
Hash	2e71ef84acff4fe5df370a1f47fc13b030b6de34257bfa82d3ba9f3fdf3b6d2f
SimHash	eb518ca6bff8

Sellers.json Details

Version	1.0
Contact Email	privacy@loopme.com
Contact Address	The Sans, 20 St John's Square, London, EC1M 4AH, United Kingdom
TAG-ID	6c8d5f95897a5a3b
DUNS	218276786

Current Sellers

Breakdown of the ad seller records from loopme.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	1,273	168	0	1,441
Confidential	0	0	0	0
Total	1,273	168	0	1,441

Missing Sellers

Sellers that were present in previously fetched versions of loopme.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	168	167	14	349
Confidential	0	0	0	0
Total	168	167	14	349

Warnings

Code	Description	Count
unexpected_media_type	Unexpected media type in Content-Type header.	-
sellers_missing_domains	Missing sellers[].domain field.	82
sellers_subdomain_domains	Subdomain sellers[].domain field.	115

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current loopme.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	166	126	260
app-ads.txt	433	130	528

Expected Types

Comparison between the declared types of current loopme.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	399	35	0
Intermediary	1	88	0
Both	13	34	0

Profile Warnings

Description	Count
Not authorized by any known site/app.	871
Authorized direct by multiple owners.	235
Type doesn't match expected type.	83
Domain doesn't match expected domain.	53

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from loopme.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	38,273	201,347	202,017
app-ads.txt	15,331	102,984	103,263

Owned Sellers

Sellers from other ad systems that list loopme.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	20	175	5	200
Missing	29	57	3	89
Total	49	232	8	289