mgid.com

Details for ad system mgid.com

Sellers.json

Fetch Details

First Fetch	2021-06-10T10:51:43+00:00
Last Fetch	2026-02-06T10:45:37+00:00
Fetch Status	Ok

Fetch Requests (1)

URL	https://mgid.com/sellers.json
Result	Sellers.json Found.

Last Fetch

Fetched	2026-02-06T10:45:37+00:00
URL	https://mgid.com/sellers.json
Redirect	https://www.mgid.com/sellers.json
Content Type	application/json
Hash	63855eed8a6f6b8f906386cc142304cbe234df13b9c17debb47cf40ba1738098
SimHash	f51b8561ed6e

Sellers.json Details

Version	1.0
Contact Email	client.support@mgid.com
Contact Address	1149 3rd St Ste 210, Santa Monica, CA 90403-7201
TAG-ID	d4c29acad76ce94f
DUNS	079707252

Current Sellers

Breakdown of the ad seller records from mgid.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	3,264	25	3	3,292
Confidential	0	0	0	0
Total	3,264	25	3	3,292

Missing Sellers

Sellers that were present in previously fetched versions of mgid.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Both	Total
Public	2,867	2	2,869
Confidential	0	0	0
Total	2,867	2	2,869

Warnings

Code	Description	Count
sellers_invalid_domains	Invalid sellers[].domain field.	2
sellers_subdomain_domains	Subdomain sellers[].domain field.	101

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current mgid.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	2,091	50	2,095
app-ads.txt	205	28	213

Expected Types

Comparison between the declared types of current mgid.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	2,049	8	1
Intermediary	2	2	0
Both	35	9	2

Profile Warnings

Description	Count
Not authorized by any known site/app.	1,184
Authorized direct by multiple owners.	1,000
Domain doesn't match expected domain.	251
Type doesn't match expected type.	55

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from mgid.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	71,391	52,876	97,576
app-ads.txt	17,778	30,117	36,523

Owned Sellers

Sellers from other ad systems that list mgid.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	16	97	24	137
Missing	18	106	821	945
Total	34	203	845	1,082