pubmatic.com

Details for ad system pubmatic.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:56:06+00:00
Last Fetch2025-04-29T10:32:03+00:00
Fetch StatusOk

Fetch Requests (1)

URL https://pubmatic.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2025-04-29T10:32:03+00:00
URL https://pubmatic.com/sellers.json
Redirect https://cdn.pubmatic.com/sellers/data/sellers.json
Content Type application/json
Hash 6a226a224484aab21557cc392800ba1bd54fc6f03f86737f440abc7415f30724
SimHash fc12d924fda6

Sellers.json Details

Version1.0
Contact EmailEric Bozinny <eric.bozinny@pubmatic.com>
Contact AddressPubMatic 601 Marshall St. Redwood City, CA 94063 USA
TAG-ID5d62403b186f2ace

Current Sellers

Breakdown of the ad seller records from pubmatic.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 3,049 2,509 414 5,972
Confidential 0 0 0 0
Total 3,049 2,509 414 5,972

Missing Sellers

Sellers that were present in previously fetched versions of pubmatic.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 391 332 41 764
Confidential 0 0 0 0
Total 391 332 41 764

Warnings

Code Description Count
sellers_url_domains Url sellers[].domain field. 30
sellers_invalid_domains Invalid sellers[].domain field. 1
sellers_subdomain_domains Subdomain sellers[].domain field. 56

Errors

Code Description Count
sellers_invalid_types Invalid sellers[].seller_type field. 11

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current pubmatic.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 3,664 1,649 4,364
app-ads.txt 2,802 1,449 3,537

Expected Types

Comparison between the declared types of current pubmatic.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 2,184 1,019 80
Intermediary 40 551 71
Both 190 644 226

Profile Warnings

Description Count
Authorized direct by multiple owners. 2,826
Type doesn't match expected type. 2,044
Not authorized by any known site/app. 967
Domain doesn't match expected domain. 699

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from pubmatic.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 245,610 297,983 339,637
app-ads.txt 47,525 115,567 117,274

Owned Sellers

Sellers from other ad systems that list pubmatic.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 13 137 2 152
Missing 5 33 2 40
Total 18 170 4 192