smaato.com

Details for ad system smaato.com

Sellers.json

Fetch Details

First Fetch2021-06-10T10:59:10+00:00
Last Fetch2024-04-16T11:18:45+00:00
Fetch StatusOk

Fetch Requests (1)

URL https://smaato.com/sellers.json
ResultSellers.json Found.

Last Fetch

Fetched2024-04-16T11:18:45+00:00
URL https://smaato.com/sellers.json
Redirect https://www.smaato.com/sellers.json
Content Type application/json
Hash 904bc4a3b4e6bc4d94aac1bda5d32e2d94c68f1d6d73cfb9d065caac08d8f3f4
SimHash fcc0d9037526

Sellers.json Details

Version1.0
Contact EmailSmaato Support <support@smaato.com>
Contact Address240 Stockton Street, 10th Floor San Francisco, California 94108 United States of America
TAG-ID07bcf65f187117b4

Current Sellers

Breakdown of the ad seller records from smaato.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership Publisher Intermediary Both Total
Public 912 1,453 5 2,370
Confidential 0 0 0 0
Total 912 1,453 5 2,370

Missing Sellers

Sellers that were present in previously fetched versions of smaato.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership Publisher Intermediary Both Total
Public 784 897 0 1,681
Confidential 0 0 0 0
Total 784 897 0 1,681

Warnings

Code Description Count
sellers_subdomain_domains Subdomain sellers[].domain field. 28

Errors

Code Description Count
sellers_missing_types Missing sellers[].seller_type field. 2

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current smaato.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 493 271 683
app-ads.txt 989 495 1,401

Expected Types

Comparison between the declared types of current smaato.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type Publisher Intermediary Both
Publisher 723 316 0
Intermediary 6 482 1
Both 36 82 4

Profile Warnings

Description Count
Not authorized by any known site/app. 720
Authorized direct by multiple owners. 625
Type doesn't match expected type. 441
Domain doesn't match expected domain. 242

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from smaato.com, broken down by the declared relationship.

Resource Direct Reseller All
ads.txt 128,768 257,836 260,244
app-ads.txt 27,098 75,470 77,401

Owned Sellers

Sellers from other ad systems that list smaato.com as the owner domain.

Status Publisher Intermediary Both Total
Ok 22 205 16 243
Missing 1 52 6 59
Total 23 257 22 302