smartadserver.com

Sellers.json

Fetch Details

Alternate Domains	equativ.com
First Fetch	2021-06-10T10:59:12+00:00
Last Fetch	2025-05-18T11:37:26+00:00
Fetch Status	Ok

Fetch Requests (1)

URL	https://smartadserver.com/sellers.json
Result	Sellers.json Found.

Last Fetch

Fetched	2025-05-18T11:37:26+00:00
URL	https://smartadserver.com/sellers.json
Redirect	https://ced-ns.sascdn.com:443/iab/sellers.json
Content Type	application/json
Hash	6e4cdce263b503d5df01dedb15f1659eb28852593ac523c500632c63856478a6
SimHash	dddbd9745fa6

Sellers.json Details

Version	1.0
Contact Email	quality-team@smartadserver.com
Contact Address	66 rue de la chaussee d'Antin - 75009 PARIS

Current Sellers

Breakdown of the ad seller records from smartadserver.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	1,023	978	183	2,184
Confidential	0	0	0	0
Total	1,023	978	183	2,184

Missing Sellers

Sellers that were present in previously fetched versions of smartadserver.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	363	467	69	899
Confidential	0	0	0	0
Total	363	467	69	899

Warnings

Code	Description	Count
sellers_missing_domains	Missing sellers[].domain field.	12
sellers_subdomain_domains	Subdomain sellers[].domain field.	34

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current smartadserver.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	1,173	1,079	1,826
app-ads.txt	755	828	1,309

Expected Types

Comparison between the declared types of current smartadserver.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	752	31	22
Intermediary	6	647	13
Both	103	204	143

Profile Warnings

Description	Count
Authorized direct by multiple owners.	820
Type doesn't match expected type.	379
Not authorized by any known site/app.	263
Domain doesn't match expected domain.	120

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from smartadserver.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	204,429	249,141	305,726
app-ads.txt	33,850	97,968	98,511

Owned Sellers

Sellers from other ad systems that list smartadserver.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	1	72	2	75
Missing	1	12	0	13
Total	2	84	2	88