uis.mobfox.com

Fetch Details

First Fetch	2021-06-10T11:04:39+00:00
Last Fetch	2026-03-07T12:48:58+00:00
Fetch Status	Ok

Fetch Requests (1)

Last Fetch

Fetched	2026-03-07T12:48:58+00:00
URL	https://uis.mobfox.com/sellers.json
Content Type	application/json
Hash	1422d64dc2daa2c879db118919f9be5f76ef4432b694a4e26949b87ca834a028
SimHash	d71987ec9fd2

Sellers.json Details

Version	1.0
Contact Email	sharon@mobfox.com

Current Sellers

Breakdown of the ad seller records from uis.mobfox.com's sellers.json file. Sellers can represent publishers, intermediaries, or both. They may have public ownership information, or be marked as confidential.

Ownership	Publisher	Intermediary	Both	Total
Public	335	11	4	350
Confidential	22	8	0	30
Total	357	19	4	380

Missing Sellers

Sellers that were present in previously fetched versions of uis.mobfox.com's sellers.json file, but were missing from the last successfully fetched file.

Ownership	Publisher	Intermediary	Both	Total
Public	654	32	2	688
Confidential	772	437	4	1,213
Total	1,426	469	6	1,901

Warnings

Code	Description	Count
subdomain_ad_domain	Ad system domain is a subdomain.	-
sellers_integer_ids	Integer sellers[].seller_id field.	8
sellers_subdomain_domains	Subdomain sellers[].domain field.	22

Errors

Code	Description	Count
sellers_duplicate_ids	Duplicate sellers[].seller_id field.	2

Seller Profiles

Sellers are profiled based on the sites (ads.txt) and app developers (app-ads.txt) that authorize them. Profiles are recalculated periodically, so may not incorporate recent changes.

Authorized Sellers

The number of current uis.mobfox.com sellers authorized by at least one site or app developer, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	57	16	68
app-ads.txt	243	19	255

Expected Types

Comparison between the declared types of current uis.mobfox.com sellers and their expected types, based on the relationships declared by the sites and app developers that authorize them.

Expected Type	Publisher	Intermediary	Both
Publisher	234	1	1
Intermediary	1	11	0
Both	4	1	3

Profile Warnings

Description	Count
Not authorized by any known site/app.	124
Authorized direct by multiple owners.	98
Domain doesn't match expected domain.	17
Type doesn't match expected type.	8

Authorizing Entities

The number of sites (ads.txt) and app developers (app-ads.txt) that authorize accounts from uis.mobfox.com, broken down by the declared relationship.

Resource	Direct	Reseller	All
ads.txt	19,652	69,136	75,782
app-ads.txt	21,432	67,625	71,713

Owned Sellers

Sellers from other ad systems that list uis.mobfox.com as the owner domain.

Status	Publisher	Intermediary	Both	Total
Ok	2	6	2	10
Missing	0	71	1	72
Total	2	77	3	82